LWTech Brand Color Palette
Color Use
The corporate/primary color for LWTech is LWTech Teal: Pantone 634C. This is the color used for all printed stationary items.
The supporting/secondary colors are LWTech Light Blue: Pantone 639C, and LWTech Gold: Pantone 1235C and is used with Pantone 634C.
Pantone 1235C (gold) is used for all on-campus printing and most general printing. For special jobs that go to an outside printer, please consult the marketing department, as Pantone 116U (gold) needs to be used when printing on uncoated paper.
College Colors
Primary:
LWTech Teal
Pantone 634C
Hexcode: #005f83
RGB: 0/95/131
CMYK: 100/13/10/41
Secondary
LWTech Light Blue
Pantone 639C
Hexcode: #0095C8
RGB: 0/149/200
CMYK: 99/1/5/5
LWTech Gold
Pantone 1235C
Hexcode: FFB81C
RGB: 255/184/28
CMYK: 0/31/98/0
School Colors (Tertiary Colors)
LWTech Teal, Blue, and Gold are supported by a complimentary/tertiary color palette representing the 8 different Schools/Areas of study of LWTech.
It is important to remember that the tertiary color palette is just that: a third choice to accent and complement the LWTech teal, blue, and gold. An overpowering use of secondary and tertiary colors and color combinations can resemble the brands of other higher education institutions.
School of
Business
PMS 2955C
Hexcode: 003865
RGB: 0/56/100
CMYK: 100/60/10/53
School of Design & Applied Arts
PMS 669C
Hexcode: 3F2A56
RGB: 63/42/86
CMYK: 87/97/8/49
School of Education
PMS 1585C
Hexcode: FF6A13
RGB: 255/106/19
CMYK: 0/61/97/0
School of Engineering and
Manufacturing
PMS 431C
Hexcode: 5B6770
RGB: 91/103/112
CMYK: 45/25/16/59
School of
Health
Sciences
PMS 200C
Hexcode: BA0C2F
RGB:186/12/47
CMYK:3/100/70/12
School of
Information
Technology
PMS 300C
Hexcode: 004B87
RGB: 0/75/135
CMYK: 100/53/4/19
School of
Transportation
PMS 7481C
Hexcode: 00B74F
RGB: 0/183/79
CMYK: 82/0/86/0
General
Education
PPMS 639C
Hexcode: 0095C8
RGB: 0/149/200
CMYK: 99/1/5/5
